MEIS undertook a series of studies to optimize revenue and viewing experience as part of a major renovation for Lincoln Financial Field. Additionally a major focus was placed on enhancing sponsor integration and brand engagement that could assist the team in generating additional revenue associated with the upgrades.

PROJECT STATISTICS
LOCATION: Philadelphia, USA
CLIENT: Philadelphia Eagles
SIZE: 67,000 seats
YEAR: 2012
COST: $100 Million
PROJECT TYPE: Stadium Renovation, Interior Design & Branding, Sponsor Integration & Activation